Avoid pricing your property too high
Although you would like to maximize profit when selling your property, this could actually hinder you. When your property is listed too high, potential buyers will not look. Once you realize this and reduce the price, buyers start thinking it is an old listing or you are desperate to sell. Make sure you and your agent price your home at the right price for the market and your circumstances.
Re-finance Appraisals Should Not be Mistaken for the Market Value of Your Property
Many people believe that the refinance appraisal they recently received is the same a market value - often it is not. Lenders who are offering re-financing often increase the appraisal because you have good credit, they want your business, you are a great customer, etc. The real market value of your property may actually be lower than this appraisal. Using this refinance appraisal will often result in pricing your high too high. Ensure you ask the advice of your real estate professional. Ask them to show you comparative sales in your area to help establish a fair market value.
Present / stage your home well
This may sound obvious, but your home needs to present itself well. Buyers are emotional, if they walk into your home and feel at home themselves; they are more likely to buy. If possible, do some repairs, paint and make sure everything works as intended. Make sure the interior is clean, everything is picked up and the home shows well. If you have pets, ensure odors are eliminated and your pets are not ‘in the buyers face'. Many people do not like to buy a home that has had smelly, hairy pets.
Do not "force sell" your home
When potential buyers are viewing your home, never forcefully sell it. Allow your buyers to examine your home and make them feel comfortable at the same time. If possible, leave the house and let the real estate professional talk to the buyers. If you are showing the home yourself, reach the emotions of the buyer. Discuss the benefits of the home and what you love about it. If the buyer feels you are force selling the home and feels uncomfortable, they will promptly leave.
Nigel Chapman, 515 321-8094 Nigel@RealEstateConcepts.net
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Nigel Chapman, Managing Partner, RE/MAX Real Estate Concepts, 550 36th Ave SW, Altoona, IA 50009. Each office independently owned and operated. Equal Housing Opportunity. Licensed to sell Real Estate in Iowa.
